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Show is better
than Tell.

Conducting a Research Study

In Pictures tutorials began as part of a research study we conducted for the U.S. Department of Education. The goal: to make it easier for people with learning disabilities to learn computer subjects.

As part of the study, we created simple, illustration-based tutorials. Everyone who tested them—not just people with learning disabilities—said the new tutorials enabled them to learn faster and easier than conventional text-heavy books.

Where's the Snazzy Stuff?

So where are the color screenshots? The cartoon characters? The video animations?

We don't use these things, because our research showed us that:

  • The simpler, the better.
    Tutorials should be as simple as possible. Multimedia animations may look nifty, but they can be hard to follow. That's why these tutorials use static screenshots.
  • Black-and-white is better than color.
    Color screenshots can create a "kaleidoscope" effect that makes it difficult to focus. Black-and-white doesn't. That's why these tutorials use black-and-white screenshots.